The Collection — a tour through Seoul

Seven scents.
One city.

Each scent is a moment in Seoul, bottled as Eau de Parfum.
Developed in Korea.

4.8★
2,940 reviews
70k+
bottles shipped
1 in 3
reorder within 60 days
12h
all-day EDP wear

Not sure where to start?

Start with the bestseller.

ube cream is the one everyone gets stopped over — fresh cream and marshmallow up top, ube and jasmine underneath. The easiest yes in the collection.

★★★★★4.8 · 2,940 reviews
Shop ube cream — $58
Free shipping over $60 30-day returns Cruelty-free & vegan
✦ bestseller ube cream

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Seven scents. One city.

Find your Seoul moment.